Note the cover of issue #13. Makezine is a magazine which advocates the laudable goal of 'Build something, anything.' and it looks like they've done a magic issue.
I haven't read the issue, but interesed parties might want to pick one up. I suppose some will get worked up over "exposure" and maybe, maybe not, it's fair, but that's not my intent in posting this. Who knows, it might make more people producing interesting effects.